Be the Shopify brand AI recommends.

1 in 2 shoppers ask AI before they buy. The brand AI cites gets the cart. Own the answer. Own the sale.

6 2 founding spots left · 50% off

"90 days in, owned + earned revenue up 135%. Still don't fully believe it."Jacob, Founder - Circadian (Shopify DTC wellness)

ChatGPT
Gemini
Perplexity

Why is AI search changing how Shopify brands get found?

Because buyers now ask AI before they ask Google. AI-driven orders on Shopify grew 15x last year, and the brand AI cites gets the cart. The shift has already happened - the only question is whether you're in the answer.

Lilie moisturiser
What's the best pregnancy-safe daily moisturiser for dry skin? Under $50?

Which AI engines answer your buyers' shopping questions?

ChatGPT, Gemini, Perplexity, Copilot, and Claude all field the same buyer questions every day. Set up properly, your products appear in every one of them - already cited, already trusted, already in the buyer's shortlist.

Lilie Botanical Moisturiser
Lilie
Daily Moisturiser for dry skin
$42
Buy now
ChatGPT Sales
Active
Sales
$14,500
↗ 64%
$
Agentic checkout On
Products Catalog

A sales channel you don't pay to feed.

No ad spend. No keyword bidding wars. AI hands the buyer a shortlist, we get you on it, and the orders settle into your Shopify admin alongside every other sale.

What happens to a Shopify brand's sales once AI becomes the first stop?

Sales from channels you don't pay for climb fast. In 90 days, one Shopify wellness brand saw these numbers move - zero ad spend.

0.00x
Return on the engagement · paid ads: 0.8x
+0%
Revenue, no ad spend · 90 days
+0%
Organic search sessions · 90 days
+0%
Direct traffic · 90 days
Free · 5 min · no call

Want numbers like these?

See how your store shows up across ChatGPT, Perplexity, Gemini and more - scored across all 4 AEO pillars. Free.

Claude
Gemini
ChatGPT
Perplexity
Perplexity
Methodology

How do you make a Shopify brand visible in AI search?

You optimize five things at once: strategy, content, technical schema, off-site authority, and measurement. Each pillar gives ChatGPT, Perplexity, Claude, and Gemini a different reason to cite you. Tap each one to see why it matters.

01 / STRATEGY

Strategy

We find the exact questions shoppers type into ChatGPT before buying - so we know what to write for, not guess.

↻ Hover to see↻ Tap to see
Why it matters
Skip the guessing.

Without a query map, you're optimizing for what you think shoppers ask AI. With one, every piece of content you ship earns a citation slot.

02 / CONTENT

Content

Short, direct answers written the way AI likes to quote them - one clear answer per question, on the page (not buried in a hero image).

↻ Hover to see↻ Tap to see
Why it matters
AI quotes structured answers.

ChatGPT doesn't crawl your homepage hero. It reads structured Q&A blocks. If your content isn't AEO-formatted, AI literally can't quote you.

03 / TECHNICAL

Technical

We add invisible labels to your Shopify store that tell AI "this is a product, this is the price, this is who it's for" - so it repeats you correctly.

↻ Hover to see↻ Tap to see
Why it matters
Schema, not vibes.

AI engines parse structured data to know what your brand is, what you sell, and why to recommend you. No schema, no citation.

04 / AUTHORITY

Authority

AI trusts brands other people talk about. We map the Reddit threads and roundups worth winning and write the posts - you publish them, so the mentions are genuinely yours.

↻ Hover to see↻ Tap to see
Why it matters
AI trusts what others trust.

A brand cited in 12 third-party reviews beats a brand that only mentions itself. Authority compounds - and AI rewards it.

05 / MEASUREMENT

Measurement

Every month you get the receipts - which AI tools mentioned you, how many shoppers clicked through, and what they bought.

↻ Hover to see↻ Tap to see
Why it matters
You can't compound what you don't track.

Monthly AI visibility data shows which citations are growing, which are gaps, and where to ship next. Without it, you're flying blind.

Case Study · Circadian

From invisible to cited. 3.85x return. Zero ad spend.

Three months. AI started citing the brand. Google followed. The AEO work returned 3.85x while paid ads managed 0.8x - owned and earned revenue grew 135%. Same store. Same products.

3.85x
Return on the engagement revenue per unit invested · paid ads: 0.8x
+135%
Revenue (no ad spend) owned + earned · 90 days · zero ads
+199%
Direct traffic brand + AI-assisted discovery · 90 days
+122% organic search sessions#5 of 278 brands in AI search17.0% category share of voice
★★★★★

"Kris is a cheat code. Top 1% of AEO growth strategists."

Jacob, Founder · Circadian

Shopify
Circadian pillow
Last 90 daysCircadian
Return on spend
3.85x
↗ vs 0.8x ads
Revenue (no ads)
+135%
↗ 90 days
Direct traffic
+199%
↗ brand lift
Free AI Visibility Report

See where your store stands.

Same 4-pillar score Circadian started with - your biggest gap, surfaced in 24 hours. No call, no card.

Brands UpClickLabs has researched, reported on, or worked with

CircadianSkinkickByomaStripes BeautyAbsorbmore+45 more
Offers

Pick the level that matches where you are.

Start free. Upgrade when the data tells you to. Revenue pages first - your bestsellers and collections before blog content. Every tier ends with the same outcome - your brand cited in the answers your buyers see.

All work is one-time setup or automation we run for you. Full end-to-end digital PR available on request.

FAQ

The honest answers.

SEO is still relevant. They're effectively a handshake - AEO sits on top. SEO gets you ranked. AEO gets you cited. The signals are different: AI models look at entity clarity, structured data, third-party citations, and authoritative content - not just backlinks and domain authority. We do SEO with AEO best practices so you don't abandon traditional traffic while you build AI visibility.
Start with the free AI Visibility Score if you've never measured AI visibility - it gives you a score, maturity level, and your #1 gap in minutes. The $297 Audit is the full AI Visibility Audit + Strategy: your AI citation rate scored across 6 AI models, 400+ real buyer questions, AEO question clusters with fan-out queries, your biggest opportunity gaps, a competitor displacement map, and a prompts-to-track list - the complete strategy for you to implement yourself. The $1,500 Sprint is a one-time, two-week build where we implement it for you on your top 10 bestsellers: metafields, Product + FAQ schema, robots.txt and llms.txt, with before/after citation proof - no retainer. Growth ($997/mo founding) is done-for-you ongoing for your top 10 bestsellers. Both the Sprint and the retainers include the full Audit + Strategy. Premium ($1,997/mo founding) is the full catalog up to 100 SKUs plus Wikidata, Bing IndexNow, and weekly verification.
Most clients see their first measurable AI citations within 4-5 days of content going live. Meaningful AI referral traffic typically lands by day 60-90. Circadian went from invisible to cited across ChatGPT, Perplexity, Claude, and Gemini in 90 days - a 3.85x return on the engagement, +135% owned and earned revenue, +122% organic search, and +199% direct traffic, all at zero ad spend. Results depend on your starting point, category competitiveness, and how fast we ship content together.
No. The core AEO work - schema, content, entity optimization, authority - works across standard Shopify and Shopify Plus. We only work with Liquid stores (not Hydrogen or custom Next.js stacks) and brands with 5-100 SKUs. If you're outside that, we'll point you to a better fit.
We only take on brands we genuinely believe we can move the needle for. If your Snapshot diagnosis shows we can't help meaningfully, we'll say so - and refund. On Growth and Premium, you'll see your first citation land or we work month four free. We don't sell hope.
Because your buyer now asks AI before they ask Google. Around 45% of buyers already research with AI before they purchase, and AI-referred visitors convert at roughly 5x the rate of traditional organic traffic - they arrive having already been told you're a good fit. Gartner expects traditional search volume to fall about 25% by 2026 as AI answers questions directly instead of sending clicks. For a Shopify brand, that means the question is no longer "are we on page one?" but "does AI recommend us when a shopper asks?" If a competitor is named in that answer and you're not, that's market share leaving without a click.
AI trusts what other independent sources say about you, far more than what you say about yourself. In an analysis of 23,387 AI citations, about 74% came from earned media - editorial, reviews, Reddit, and YouTube - not brand-owned pages. Citation likelihood jumps roughly 2.8x when multiple independent sources agree about you (Princeton's GEO research). And Reddit alone accounts for around 46.7% of Perplexity's top citations. So getting recommended is less about a louder homepage and more about clear product data plus a web of credible third-party mentions AI can cross-reference.
Four things working together: extractable answer-first content (one clear answer per buyer question, in text, not buried in a hero image), structured data (Product and FAQ schema so AI knows what you sell, the price, and who it's for), entity clarity (consistent signals about who your brand is), and third-party authority (reviews, Reddit threads, and roundups). Comparison content matters most for products - about 43.8% of product citations come from "Best X for Y" listicles. Get those four right and AI has both the information and the trust it needs to put you in the shortlist.
All the engines your buyers actually use to shop: ChatGPT, Perplexity, Claude, Google Gemini and AI Overviews, and Microsoft Copilot. Each rewards slightly different signals - Perplexity leans heavily on Reddit and fresh citations, Google AI Overviews lean on schema and established authority - so we tune the work per platform rather than treating "AI" as one thing. Every tier reports which engines are citing you so you can see coverage grow, not just trust that it is.
Free AI Visibility Report

Before you go: see how AI-ready your Shopify store is.

Drop your URL. We score your store across the 4 AEO pillars - content, technical, authority, measurement - and send back a personalized maturity report with the exact gaps to fix first. Free. 24-hour delivery. No call.

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