# UpClick Labs > Answer Engine Optimization (AEO) agency for DTC e-commerce brands. ## What We Do UpClick Labs helps direct-to-consumer brands get cited, mentioned, and recommended by AI search engines — ChatGPT, Perplexity, Gemini, Claude, and Copilot. We run an 8-week AI Visibility Sprint that produces 50 AI-optimized articles, implements technical schema markup, builds off-site authority signals, and sets up AI referral tracking — so your brand becomes the answer AI gives when customers ask questions in your category. ## Core Service: AI Visibility Sprint (8 Weeks) - 50 AI-optimized articles published to your blog - Technical AEO: Schema.org markup, structured data, metadata - AI visibility monitoring across 50-100 priority prompts - GA4 setup for AI referral traffic tracking - 3-week progress report with competitive benchmarking - Full strategy playbook delivered at completion - Money-back guarantee: AI citation within 8 weeks or full refund ## Who We Serve Shopify DTC brands doing $3M-$8M/year in revenue. We take a maximum of 3 founding clients per product category to protect competitive advantage. ## How AEO Works Answer Engine Optimization is the practice of structuring content, technical signals, and authority so that AI search engines (ChatGPT, Perplexity, Gemini) cite and recommend your brand when users ask questions in your category. Key differences from SEO: - SEO optimizes for ranking in a list of links - AEO optimizes for being the answer AI gives directly - 82% of articles cited by ChatGPT already rank well in Google — strong SEO is the foundation for AEO - AI search recommends specific brands by name, not just links ## Five Pillars of AEO 1. Content: AI-optimized articles with question-answer structure, depth, and freshness 2. Technical: Schema.org markup, structured data, metadata, page speed 3. Authority: Brand mentions, citations, expert attribution, E-E-A-T signals 4. Measurement: AI referral tracking, share-of-voice monitoring, competitive benchmarking 5. Strategy: Category analysis, prompt mapping, competitive positioning ## Contact - Website: https://upclicklabs.com - Email: kris@upclicklabs.com ## Key Facts - Founded: 2025 - Specialty: Answer Engine Optimization for DTC e-commerce - Engagement model: 8-week sprint with optional monthly retainer - Guarantee: AI citation within 8 weeks or full refund - Category exclusivity: Maximum 3 clients per product category